Creative Contract Consulting

Positioning Your Book for the Coming Content War

Added on by Gamal Hennessy.

Comic creators need to make comics because they love comics, not because they're searching for a Netflix deal. The vast majority of books will never cross over into mass media, even in this golden age of comic book entertainment. 

But that doesn't mean you shouldn't keep your eyes open for opportunities and create the business and legal structure to maximize your potential. As Rob Salkowitz of ICV2 writes, the streaming digital content wars will need the type of content comics have perfected. 

 "No one can afford to go into this battle like that half-committed.  Anyone who wants to play needs to go all in to sign up any content, any creators, and any licenses that might help them win – even if it’s only to keep certain projects and properties out of the hands of competitors."

Could your book benefit from the streaming content feeding frenzy? Maybe, but only if you finish your book, get it out into the world, and take the right steps to protect it . 

Have fun. 

G

 PLEASE NOTE: THIS BLOG POST IS NOT A SUBSTITUTE FOR LEGAL ADVICE. IF YOU HAVE AN ISSUE WITH YOUR COMIC PROPERTY, DISCUSS IT WITH YOUR LEGAL ADVISOR OR CONTACT C3 AT gamalhennessy@gmail.com FOR A FREE CONSULTATION.